Ryan
Parker…
is a Sales Enablement Professional with a proven track record of elevating sales teams through strategic training and innovative tools.
Specializing in sales strategy development and technology integration, my approach is data-driven and customer-focused. I've led significant sales growth initiatives by harmonizing sales and marketing efforts and leveraging the latest in sales methodologies.
My passion lies in crafting enablement programs that boost efficiency and drive revenue, making me a pivotal contributor to organizational success.
Examples Of My Work:
Communication Matrix (Sales)
An example of developing standardized expectations on the types of communications being sent by the sales team based on the ICP & the personas within. Designed to help measure the effectiveness of “sequences/cadences” inside an engagement platform.
The Stages Of Learning For Stakeholders
An example explainer presentation on the importance of using enablement programs as the basis of a learning journey. Designed to engage stakeholders in the understanding of how practice helps develop skills faster.
Case Study: Diagnosing Buyer Problems
This case study is taken directly from an organization that I worked with. The identifying information has been removed for confidentiality purposes.
The statistics & outcomes have not been changed.
Competency Mapping Example
The foundation for most decisions being made when implementing an enablement program. This is designed as a living document that ensures agility, focus on skills that move the needle, and business alignment.
What Colleagues are Saying…
Dani Larson, Chief Of Staff
WOW - it is rare to see someone as dedicated to their craft as Ryan is. He brought true excellence to sales enablement at Bonusly from his very first day in seat. Everything Ryan produces is engaging and 100% useful for sellers - not to mention beautifully crafted, thoughtfully streamlined, and enjoyable to use. Ryan is a true innovator and thought leader in sales enablement, he is deeply committed to learning and evolving with the latest tooling and adopting new practices to better support his team. If given the opportunity, I would hire Ryan again in a heartbeat!
Jimmy Speyer, Founder, GlassHouse.biz
Having Ryan on our team helped us to elevate the entire organization. He was a leader in all of his roles both as an individual contributor and manager. His mentorship of new team members was what led to us to creating an enablement team to get him in front of as many people as possible. a process and data driven trainer who also has a human touch that inspires confidence in his students. Ryan is someone I would want on any team. If you can, get Ryan in front of your team, or on it!
Jim Yang, CMO
Ryan was such a good partner. I led the marketing group while Ryan was a leader in the sales organization. Ryan had a ton of restaurant-industry knowledge and used that knowledge to help marketing team understand the dynamics of the industry and suggest content that would resonate with restauranteurs. Some of our best ideas came from Ryan. When Ryan transitioned from an SDR manager to a sales training manager, he quickly was able to put together a program to ensure new reps had a solid foundation.
Brooke Hluza, VP of Sales
Ryan was amazing to work with! He is extremely professional and organized and is a phenomenal teacher and trainer. He does a great job motivating team members while still holding them accountable. He is definitely a go getter and always goes above and beyond!
